Proactive health company Thriva has secured a £6M Series A funding round.
The round, from a range of investors including Pembroke VCT and Guinness Asset Management, takes the total raised by Thriva to £7.5m since its launch in 2016.
Thriva offers affordable, clinical-grade insights based on the latest research and has helped over 100,000 people understand how their lifestyle is impacting their health.
The company, which was founded by Hamish Grierson, Eliot Brooks and Tom Livesey, continues to grow 100% year-on-year and has expanded its team significantly to 35 team members in the company’s London Headquarters.
Its at-home testing kits are processed by UKAS accredited laboratories and can analyse anything from vitamins and minerals to hormone function to indicators of heart disease and diabetes. Its customers are people who proactively seek out services that go beyond a ‘one-size fits all’ approach to health and are looking for the personalised, actionable insights that Thriva provides.
Hamish Grierson, co-founder and CEO of Thriva said: “Our mission remains the same: To provide anybody with profound control over their own wellbeing. Thriva is creating affordable access to clinical-grade information that show you what steps you can take towards thriving health.
“Most people are still not aware that companies like Thriva exist. That is something we want to change as we build towards a truly consumer-led future of health. Swathes of the population are already proactively seeking improved health, and are waking up to the fact that it’s within their gift to understand and control.
“It’s a system we see as working in tandem with organisations like the NHS, which offer a crucial service for people at the point of need when sick and/or serious care is needed.”
Andrew Wolfson, Managing Director of Pembroke VCT said: “There is a rapidly-growing market shift towards proactive healthcare and the maintenance of optimum health. Thriva now offers its customers a means of effectively monitoring and maintaining their health – and by doing so, lessening the likelihood of having to see a GP.
“More importantly, we have always maintained it is the quality of people that determines a business’s success. Hamish and the team have never failed to impress us.”