Austria-based headless CMS platform for developers and marketers, Storyblok has recently secured $8.5M (nearly £6.2M) Series A funding to fuel international expansion and product development. It intends to open hubs to expand service in DACH, the UK and the Republic of Ireland.
Who were the investors?
The funding round was by Mubadala Capital along with existing investors including firstminute capital and 3VC. Notably, Mubadala Capital’s portfolio companies include Cazoo and TIER Mobility.
The investment will let Storyblok expand its headless CMS platform and introduce new features including a new custom design system for third parties, agency partner listing, geolocation filtering and typed GraphQL support. Furthermore, the company wants to grow its international team and begin its expansion with sales offices that are all set to be opened in the Republic of Ireland and Germany in the coming months.
Besides the funding round, Fatou Bintou Sagnang, the Director at Mubadala Capital Ventures joins as a board member of Storyblok.
Dominik Angerer, Co-Founder and CEO of Storyblok, said: “Storyblok’s solution marries the needs of both editors and developers, which has given us a unique position in the market and resulted in rapid growth. We’re delighted to have the support of Mubadala Capital as we take the next big step on our journey with international expansion and a revamp of our platform.”
Fatou Bintou Sagnang said: “In a vast but relatively homogenous market, Storyblok has impressed us with a truly differentiated product that resonates with small and large enterprises. The organic traction is proof of the customer love from both developers and marketers. We are thrilled to partner with Dominik and Alex and their team on their mission to build a global CMS market-leader.”
World’s first headless CMS
Austria-based Storyblok founded by Dominik Angerer and Alexander Feiglstorfer in 2017, is the world’s first headless CMS built for business users and developers. In comparison to the other headless CMS solutions, Storyblok’s CMS provides highly customisable content blocks and visual editing tools. This gives developers the flexibility to build fast and reliable digital platforms. It is the first headless CMS to integrate such features into a modern headless architecture.
A headless CMS consists of a back-end that stores the content and a decoupled front-end display. This lets the content be streamed to any platform including apps, wearable devices or digital displays via an API.
E-commerce integration solution
Recently, Storyblok launched its e-commerce integration offering, which teams up with leading e-commerce platforms. It provides customers with fast and easily maintainable webshop content experiences. The integration for leading e-commerce solutions includes BigCommerce, commercetools, Shopify Plus, and Shopware.
Detailing its clientele, Storyblok’s clients include large enterprises such as Pizza Hut, Adidas, UPC, Greggs, Decathlon and tens of thousands of solo developers. Currently, the headless CMS platform powers over 60,000 projects across 130 countries. It witnessed a record of 6x increase in enterprise client growth in 2020.