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Staffing app ROTA raises £1.8m to match hospitality staff with jobs


Staffing app ROTA has received a fresh injection of cash.

The app uses proprietary algorithms to match hospitality staff with venues.

Headquartered in London, ROTA raised £1.8m in new funding from investors including Chimera Partners and Eden Ventures.

The fundraise comes after the company appointed its new CEO Stephen Segel, who said: “The additional funding raised from our current investors reflects their continued engagement in ROTA’s value creation opportunity. They are joined by new investors, who understand how our scaled technology and quality member-partner engagement will continue to accelerate ROTA to grow our marketplace.

“I lead a highly capable team as we continue to double revenues year on year, and we are both excited and very determined to ensure that while we improve our members’ and partners’ experience of staffing, we also create sustainable value for our shareholders.”

The money will allow the startup to expand across the UK, expand its existing service offering and continue developing its technology.

Co-Founded by previous hotel manager Tom Williams, ROTA now claims to have more than 5,000 active members and operates in London, Birmingham, Manchester, Leeds, Edinburgh and Glasgow.

Its partners include hotels, caterers, restaurants, venues, events and stadia, such as Intercontinental Hotels, Compass Group, Manchester Arena and Hearts Football Club.