hero, a Leeds-based digital healthtech platform was formed to leave a positive impact on companies, individuals and communities by supporting all types of healthy behaviour. It creases technology and services to help individuals and companies focus on being the best version of themselves. In a recent development, hero secured investment to support its continued growth.
Focuses on enhancing software platform
The healthtech platform hero raises £825k investment from NPIF – Mercia Equity Finance, which is managed by Mercia and part of the Northern Powerhouse Investment Fund, to support its continued growth. The funding lets the company enhance its software platform further and develop its marketing strategy as well. Currently, hero employs more than 50 staff and intends to create six new jobs with the fresh investment.
The Northern Powerhouse Investment Fund project is financially backed by the European Union using funding from the European Regional Development Fund (ERDF) as part of the European Structural and Investment Funds Growth Programme 2014-2020 and the European Investment Bank.
Joe Gaunt, CEO of hero, said: “We have enjoyed a successful two years since our launch in 2018 but this funding will allow us to further enhance our products, accelerate growth and continue to build out our team.”
Megan Noble of Mercia said: “There has been growing recognition amongst businesses of the importance of employee health and wellbeing and the pandemic has brought this into even sharper focus. As we move into 2021, monitoring, measuring and having the ability to respond to the needs of employees will be critical as we transition back to work.”
Mark Wilcockson, Senior Manager at British Business Bank, said: “This investment into hero, a forward thinking business with an important purpose, demonstrates how this funding can make a real and measurable difference to businesses across the Northern Powerhouse region, in turn helping to create a more prosperous regional economy.”
Unique approach to wellbeing activities
Leeds-based healthtech platform helps organisations to deliver tailored health and wellbeing programmes and offers a wide range of services ranging from coaching and training to medical screening and health and nutrition advice. The Navigator platform of hero makes it unique. This platform tracks the impact of different wellbeing activities on individuals and overall business performance and measures the return on investment.
Launched in 2018 by Joe Gaunt, the former UK Managing Director of workspace provider WeWork and winner of the regional Great British Entrepreneur Awards 2020, hero serves more than 100 clients. The popular names in its clientele include Vodafone, the NHS, Arsenal FC and Legal & General. Also, the company has won contracts from real estate operators such as Moda Living.