Manchester-based online reporting platform Culture Shift secures £1.5M to expand in UK

Culture Shift Image credits: Culture Shift

In recent years, there are debates over work locations and office culture all over the world. Employees and employers are having an open conversation about the future of work as they adapt to new working conditions and there is an increased awareness of harassment and other issues in the workplace.

This is where the Manchester-based HR tech firm, Culture Shift plays a major role as it helps prevent workplace bullying and harassment with its proprietary online reporting platform. In a recent development, the impact software firm has pocketed £1.5 million in a funding round led by Praetura Ventures and Blackfinch Ventures.

Eyes to expand in UK

Previously, Culture Shift secured £1.35 million in March 2020 from the same investors. Since then, the business has significantly grown its client base and operations. The new funding will let Culture Shift make a significant number of new hires in Manchester, and expand into new markets across the UK. This will help the company support more UK organisations in proactively improving culture.

Gemma McCall, CEO and co-founder of Culture Shift said: “We’re extremely proud that over one million people in the UK now have access to our reporting platform. This investment and the continued support from Praetura and Blackfinch will help us now continue our mission to help organisations better manage their own workplace culture with the right tools.”

David Foreman, MD at Praetura Ventures said: “The work Culture Shift is doing is so important. Everyone wants to work in a place where they feel safe. Gemma and her team work tirelessly to make this a reality for so many people. We’re so pleased to be supporting them on their journey and excited to see them continue to improve the lives of workers in a variety of industries.”

Dr Reuben Wilcock, Head of Ventures at Blackfinch said: “We were hugely impressed by the drive and ambition of the Culture Shift team, who all believe so strongly in the company’s mission to reduce harassment and bullying in the workplace. It is exciting to be backing such a forward-thinking vision, and one that aligns so well with our own Environmental, Social and Governance (ESG) values.”

Proprietary online reporting platform

Founded in 2018 by Gemma McCall, Stuart Bradley and Carl Sadd, Culture Shift has created a platform for people to confidentially and safely report workplace harassment. Its proprietary online reporting platform removes the barriers to reporting issues of harassment or bullying, thereby enabling organisations to take a proactive and preventative approach to protect their people and their culture.

The software provides individuals a safe environment to report an event and then offers direction to appropriate emotional or practical support. Also, the system provides the organisation with data to manage and address any particular issues or a growing pattern of misconduct that may have been occurring and a case management tool to effectively manage communication with the involved parties.

Currently, it has a team of 70 from UK’s top universities and is working with a number of other organisations as well. It is set to grow further as the esponse to this technology has been overwhelmingly positive from both staff and students as it resolves some of their challenges around dealing with negative interactions.