The Hut Group one of the world’s largest online beauty & wellbeing retailers, today announces an important partnership with Clearpay.

The partnership between the two companies will see The Hut Group Ingenuity offer consumers in the UK Clearpay’s digital interest-free, instalment payment solution in time for the key Christmas trading period.

The partnership will be across 54 online stores including global leaders Lookfantastic, Myprotein and Glossybox. The innovative service has been designed to cater for evolving buying behaviours, particularly among millennials, who want an alternative to traditional credit and to spread the cost of their purchases into manageable instalment payments.

Customers will have the opportunity to pay for their purchases in four equal, interest-free instalments on orders of more than £10 with an instant approval decision. Consumers using Clearpay make their first instalment payment at the time of purchase and then every two weeks thereafter.

The partnership recognises the immediate scale and breadth of THG’s consumer reach, with Group sales of c$1.5bn for 2019.

Through THG’s significant growth plans, the Group offers ever-expanding access to new brands joining the portfolio. The partnership with Clearpay follows a period of significant investment by THG into its proprietary global e-commerce platform Ingenuity, which powers a growing number of the world’s best-known consumer groups and brands.

Matthew Moulding, Founder and Chief Executive Officer of THG, said: “The launch of our partnership with Clearpay demonstrates a common objective to make significant investments today in order to be able to offer best-in-class customer experiences and further enhance our Ingenuity platform. We strive to offer customers and brands a seamless buying experience and look forward to working with our new partners as they join us on our growth journey.”

Carl Scheible, U.K. CEO of Clearpay said: “We are delighted to partner with THG and offer their wide-ranging portfolio of beauty and wellness brands to our growing British consumers.

“THG’s commitment to supporting its customers and brands fits perfectly with our ethos and we look forward to working closely with them.”