Tech Chats with EY: Exceeding customer expectations

With more choice in broadband bundles than ever before, customers are feeling increasingly overwhelmed by the range of options available. However, customer service has emerged as a key differentiator in the market, with 33% of households willing to pay more for their broadband bundle in return for good customer service. For this month’s Hot Topics interview we spoke with EY Lead Global Telecommunications Analyst, Adrian Baschnonga on how a seamless customer journey can help service provider...