Luke Smith, an investor at early-stage venture capital firm Forward Partners, explains what VCs typically look for when investing at pre-Seed.
Raising funding at pre-Seed is entirely different to raising funding later in your business journey, mainly due to the fact that at that stage your revenues are either non-existent (as you’re pre-launch) or they’ll be small enough that they won’t be a significant factor in the investment decision.
This means that the strength of the founder or founding team becomes a key factor in the minds of pre-Seed investors and convincing them of your leadership and entrepreneurial qualities is core.
That being said, there is no cookie cutter model for a successful entrepreneur; they come from a huge range of backgrounds and career paths....