Parcelly, a logistics tech platform based in London that lets ecommerce companies hire unused storage space, has secured a Series A funding round of $6.7m (£5m).
The funding, led by Scania Growth Capital, will be put towards Parcelly’s strategic expansion into both continental Europe and the US. The company has plans to triple the number of staff over the next six months.
The new funds will also support the development of Parcelly’s hyper-local warehousing solution service, which puts a significant emphasis on the sustainability goals of participating companies.
Founded in 2014, Parcelly’s app allows ecommerce services to hire underutilised real estate to temporarily transform unused space into both product storage and distribution hubs.
It focuses on B2B partnerships internationally, with clients across multiple industry verticals including DHL Express, Deliveroo, Uber Eats and Just Eat.
The startup is aiming to capitalise on the growing number of rapid delivery startups that require distribution hubs to be located as close to customers as possible.
Parcelly’s storage solution does not require any purpose-built infrastructure, which supports ecommerce merchants in meeting the increasingly demanding delivery expectations of customers.
Company founder and CEO Sebastian Steinhauser said the idea for Parcelly came from his experience being “dissatisfied with the last-mile delivery experience when placing an order online”.
Steinhauser said: “We make effective use of available space to offer the broad range of services online retailers and carriers need to meet consumer expectations, efficiency, and sustainability goals.”
He added: “This Series A round will help us fulfil our expansion plans, technology, and team development. We are looking forward to disrupting new industry sectors with our unique omnichannel logistics platform.”
Christian Zeuchner, partner at East Hill Equity, the advisory company managing lead investors Scania Growth Capital said: “Parcelly are on an exciting journey to change the way local warehouses are sourced and managed, enabling efficient last mile delivery and making the most efficient use of existing space and resources in relevant demand pockets.”
Existing investors of Parcelly include Publicis Group, which is managed by Iris Capital, Bright Link Ventures, and Beril AG.