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EXCLUSIVE: Manchester startup Zaptic receives seven-figure investment from ex-Microsoft execs


Tech City News can exclusively reveal that Zaptic, whose ‘process cloud’ solution simplifies the management and execution of frontline operations, has completed a seven-figure investment round.

Contributors to the round included a selection of high-profile global tech investors, such as philanthropist Nicholas Beggruen, dubbed ‘the homeless billionaire’; Hank Vigil, partner of Acequia Capital; and Charlie Songhurst, partner of Katana Capital. Vigil and Songhurst are both former senior executives for Microsoft.

Zaptic founder and CEO Richard Milnes said: “We couldn’t be more excited to have investors with such experience and belief in our mission and to be in a position where we can just focus on building a product which solves problems for our customers.”

Founded in Manchester in 2015, Zaptic has grown a team of engineers and system architects and, post-investment, it will continue expanding its staff count.

The firm enables its clients, which operate predominantly in the consumer goods and retail industry, to schedule and assign activities to specific team members and locations. Team members then receive action alerts and are guided through activities, with employers being able to track activity progress, identify inefficiencies and update processes.

“Zaptic powers digital operational excellence, providing one place to manage and improve the execution of frontline processes,” explained Milnes.

“For the frontline workforce, Zaptic brings all the information and tools required to perform daily activities into one friendly mobile application,” he concluded.

Interested in tech in Manchester? Check out our documentary on the city’s growing technology sector.