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Founder in 5: Béa Fertility CEO on pitching a ‘taboo’ product

Bea Fertility founder

Tess Cosad is the co-founder and CEO of Béa Fertility, a startup that provides at-home fertility treatment and ovulation tracking services.

Founded in 2020, the London-based startup is aiming to increase access to effective and affordable fertility treatments by offering an alternative to high-cost fertility clinics.

Béa Fertility has raised nearly £1m in funding for its non-invasive treatment option, with £800,000 of that coming in a seed round last year.

Prior to starting Béa Fertility, Cosad founded a femtech brand called Hers By Design, as well as a B2B marketing agency called Emberson Ventures.

In this week’s Founder in Five Q&A, Cosad shares her funding advice for things considered “taboo” by investors, reveals her most important early hires and explains why ageing is a sector ripe for disruption....