FATMAP has raised an undisclosed amount of funding from InMotion Ventures, Jaguar Land Rover’s venture capital arm.
FATMAP describes itself as an online community for people who love the outdoors. It has developed 3D mapping technology to help skiers, hikers, trail-runners, mountain-bikers and climbers to plan and navigate outdoor routes and adventures.
FATMAP, which was founded in Germany, hopes the technology can help users embark on adventures easily and safely.
Episode 1 and Capnamic Ventures also contributed to this round, which will be used to pursue global expansion.
Misha Gopaul, chief executive officer at FATMAP, said: “Recent innovation in mapping has been focused on urban environments and until now the rest of the planet has been stuck with outdated tools. Our new global platform addresses the growing need for people to disconnect and spend time in the outdoors and a key part of our mission to help people to have better, safer adventures.
“Our ultimate vision is to become the go-to destination for outdoor adventure and travel and InMotion Ventures are the perfect partner to help us achieve that,” he added.
The company currently has offices in Berlin, London, and Vilnius. Sebastian Peck, managing director of InMotion Ventures, concluded: “Delivering great digital experiences that are consistent with our brands is fundamental to our strategy. Investing in the next generation of technology enabling travel and outdoor adventures is becoming an important focus area for InMotion Ventures.
“We are very excited to be working with Misha Gopaul and his leadership team at FATMAP to build the ultimate tool that allows outdoor adventurers and professional athletes to discover and master the most challenging territory.”