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ADV strikes investment deals with six UK tech firms

investment ADV

British tech investment engine Accelerated Digital Ventures (ADV) has struck investment deals with six UK digital technology firms.

The firm, founded in January 2017, will invest sums – currently undisclosed – in a number of UK-based startups and accelerators, including London-based farming firm WeFarm, Edinburgh-based health tech service Care Sourcer, and Bath-based fitness startup MoveGB.

Other firms receiving investments from ADV include CharlieHRIgnite Accelerator, based in Manchester and Newcastle, and Techstars Accelerator, based in London.

ADV says it brings a “patient and evergreen approach” to investment, and is backed by insurance firm Legal & General, fund manager Woodford Investment Manager, and British Business Bank (BBB).

Leo Strafford, the CEO of ADV, said there are “now thousands of startups … across the UK and Ireland. This growth has been hugely fostered by seed partners – the early stage funds, incubators, accelerators and angels – which commit time and funding to helping these businesses grow.

“However we calculate there is still a circa £3.5bn venture gap in the UK. ADV is committed to creating a nationwide venture platform to plug this gap by funding digital technology companies with institutional capital right across the life cycle, from seed through to scaling big.”