Residential People has announced its plans to target 90% of the market through its free listings and innovative marketing tools.

The free to list portal currently has listings from over 740 independent agencies in the UK, and is working with over 1,000 agents globally.

The portal offers agents a marketing suite to help market properties and drive traffic to their own websites with the ability to also create property brochures and micro-sites for individual listings.

The marketing suite also offers an automated online video generator to increase SEO capabilties.

Christopher May, Co-Director at Residential People, said: “We are really pleased with the support we have had from agents and if this continues, we are confident we will be able to create a lot of value for them in terms of lead generation.

“We are now looking to gain support from potential partners in the industry that can see the value in what we are trying to achieve. We are free now and will always be. Come what may, this is our unique selling point.”

Residential People have plans to expand over the coming months, with launches planned across Ireland, Canada, Australia, Malaysia, Qatar and China.