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Tech giants are creating sink holes – startups should be careful not to fall in

tech giants

UKTN regular columnist Russ Shaw, founder of Tech London Advocates and Global Tech Advocates, on the interaction between startups and tech giants.

July has been a big month for ‘big tech’. Share prices have been volatile, big fines have been dished out and public scrutiny has been widespread. The likes of Facebook, Google and Uber have dominated the headlines, but sadly for all the wrong reasons, even as tech profitability continues to grow.

The tech giants of today are pioneers in their own right – treading new ground, improving our lives and pushing the boundaries of innovation and disruption. With ever growing prevalence in society comes greater responsibility, and we are seeing issues, challenges and missteps. Yet, turbulence at the top can be catalyst for change and a golden opportunity for startups and scaleups to get it right....