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Hey Zuckerberg, where are you?

I have no idea what it’s like to build a multi-billion dollar business empire, nor do I pretend to know how challenging it is for companies, tech or otherwise, to survive in an ever changing landscape. But my experience as a business and tech journalist has taught me that a founder, particularly one as prominent and famous as Mark Zuckerberg, is the business.

Ever since Facebook burst on the scene in 2004, Zuckerberg has made it his mission to travel the world in a bid to evangelise the masses, touting the benefits provided by the very platform he’s spent much of his adult life building and the power of seeming connectivity it afforded. So, it’s quite jarring that that very same founder, who worked relentlessly to become the face of the business he’d worked so hard to create, has been keeping low throughout the Cambridge Analytica fiasco.

The revelations have caused ripples across the globe, and have in turn impacted Facebook’s stock – the company’s share price declined by a further 5% on Tuesday, wiping off more than $50bn in Facebook’s market value this week. ...