Technologies such as big data, machine learning and blockchain are disrupting the retail landscape.
With this in mind, we take a look at 5 tech startups harnessing emerging technologies to help brands connect with consumers and enhance customer experiences:
1. DigitalBridge
DigitalBridge is a visualisation tool that allows customers to try home décor products in their own rooms.
Their machine learning and computer vision technology allows consumers to virtually redecorate their room and see what it would look like with new wallpaper or paint or different furniture.
Based in Manchester, the firm raised a £700,000 Seed round from a series of private investors in February.
Stuart Marks, founder of L Marks and an investor in the firm who contributed £350,000 to the round, said at the time: “David [the CEO] has put an exceptional team in place, which has been one of the key drivers in the business’ rapid growth in the last 12 months....