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Why culture wins in the battle for tech talent

The battle for tech talent has never been greater but Propel London’s Melina Jacovou reveals how you can win the fight.

There’s a war raging in the tech industry. A war to secure the talent needed to fuel the success of the companies driving our economy and society.

This is a war that used to be won by those with the cash reserves to pay the biggest salaries. Those days are over. Tectonic shifts in the attitude towards work and work culture mean salary or benefits are no longer enough.

The battle for tech talent has never been fiercer and the only way companies can survive today, let alone be successful, is to create a company culture and values that will attract the best talent....